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Finding New Ways to Avoid Being Intrusive While Cold Calling

There are lots of ways a cold call can feel intrusive to the other person. The way you begin the conversation is a big one.

When you begin a cold call by immediately talking about yourself and what you have to offer, this forces the other person to step out of their world and relate to you in your world. And this feels like an intrusion, or at least an interruption.

So stop for a moment and think about how to begin your cold call in a way that invites a real conversation. You might use the phrase, “Maybe you can help me out for a moment?” The response is almost always is something like, “Sure, how can I help you?”

Now you’ve avoided the intrusive feeling of hearing an uninvited sales pitch. And now the rest of your cold call can relate directly to them.

Here’s a good example, “I’m just calling to see if you’re still having difficulties with unpaid invoices, and if you’d be open to exploring new ways to solve this problem.”

When you’re talking about them right at the beginning, it feels less demanding to them. You see, most people find it easy and natural to talk about themselves. When you’re relating to the other person and his or her issues, this is what you’re inviting.

Also people tend to respond well to genuine interest. You’re not just using phrases to convey an interest in them, you are interested in them and how you might be able to help them. So your cold call becomes less of an intrusion and more of a welcome conversation.

Until next time,

Keep calling and keep it conversational…

Ari Galper, founder of Unlock The Cold Calling Game, makes cold calling painless and simple. Learn his cold calling secrets even the sales gurus don’t know. To receive your 10 free audio mini-lessons visit http://www.UnlockTheGame.com

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