Many of us think that enthusiasm is helpful in cold calling. But it often feels so overbearing to the other person that they immediately wish we would go away.

Enthusiasm with someone who doesn’t know you just doesn’t sound natural. It’s not the way we do conversations in regular life. And when we’re trying to carry a potential client along with our enthusiasm, this feels like manipulation to them.

So my suggestion is very simple. Just be yourself. Most folks respond well to another human being, being human. A normal speaking voice while cold calling is less off-putting to the other person and invites a real connection.

When you try these three ways of understanding the person you’re cold calling, the rewards will be significant. You’ll be less reluctant to make cold calls. And you’ll find that potential clients generally respond in a more positive way.

Until next time,

Keep calling and keep it conversational…

Ari Galper, founder of Unlock The Cold Calling Game, makes cold calling painless and simple. Learn his cold calling secrets even the sales gurus don’t know. To receive your 10 free audio mini-lessons visit http://www.UnlockTheGame.com

Tags: Cold Calling, cold calling techniques, cold calling tips, cold calling training, sales rejection, sales techniques, Sales Tips, Sales Training

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